Based in San Francisco, Brand Mobility was created in 2008 by people who drove some big innovations in the mobile industry. As brands began realizing the potential of mobile, but were puzzled by the complexity, we saw an opportunity to help. Our deep experience in consumer marketing and mobile technology enabled us to develop strategies and build products so our customers could take advantage of this emerging medium.


Fast forward to today, most companies see mobile as the new corporate mandate. Slow movers often find themselves disrupted by competitors’ innovations or from nimble start ups. Many brands know they need to do more and move faster, but aren’t sure what to do next.

We’re here to help. We’ll bring you real insights for how your company can co-create products and better engage with mobile-first consumers. Contact us today.

Brand Mobility Management Team

Keith Fusaro

Strategic asset and tactical lead with 20+ years of progressive experience in business strategy consulting, product development, and program management for enterprise and consumer technology programs and products.

Significant experience in leading strategic initiatives and innovation teams in the United States and EMEA in business strategy, product and solution development and delivery with familiarity with both formal SDLC methodologies within regulated environments as well as agile development and project management approaches.

Rob Gray

Rob has worked with many leading brands in wireless over the past 18-years. Rob was a founder and SVP of marketing at Peek, a mobile e-mail device and service provider. Rob was VP of marketing at Visage Mobile, where he worked with Disney Mobile, Mobile ESPN to create innovative wireless service models. He was also a founder/marketing executive at Virgin Mobile and marketing director at AirTouch.

Rob has a BA from UCLA and an MBA from the University of California, Berkeley.

Tony Rovello

Tony is a mobile industry veteran and entrepreneurial product and line-of-business lead. Over the past 12 years, he has created innovative products and business models that helped define the first consumer smartphone market. Most recently, he held product and marketing leadership roles at Danger, collaborating with partners T-Mobile USA, Yahoo! and Microsoft to develop the T-Mobile Sidekick.

Tony has engineering degrees from the University of Virginia, and an MBA from the University of California, Berkeley.

Desiree Rodriguez

Desiree has been a change agent in the digital media ecosystem launching products that brought together mobile operators, content providers, OEMs, and brands. Most recently, She was VP of business development at MobiTV, where she drove successful partnerships with global carriers including AT&T, T-Mobile, Verizon, and Telefonica. She also has launched media-related products in partnership with Disney and NBCUniversal.